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Keeping up with the Pumas: 5 new Puma shoes to welcome the holidays

You can’t call yourself a hypebeast if you’re not always on your toes with all the latest shoe releases. Puma have been feeding sneakerheads with collabs after collabs and they’re not stopping anytime soon with these new Puma shoe collections.

Rihanna's Fenty x Puma Runway Show for NYFW SS18 is a Big Stunt… Literally!

It's New York Fashion Week and everyone's taking down notes for upcoming beauty trends and looks for spring and summer of 2018. Rihanna, however, ain't taking notes - she's taking over NYFW with her brand's new SS18 collection in collaboration with Puma and it got us all shookt!